Late last week, Forbes published its list of America’s 100 Most Innovative Leaders, and the rankings have since faced intense backlash. Why? The list included 99 men and exactly one woman. [...]
A PR crisis can unravel at the drop of a hat. Without proper planning it’s likely to suck up resources and wreak havoc on a brand, leaving marketing and communications pros to mitigate the [...]
“It takes many good deeds to build a good reputation, and only one bad one to lose it.” – Benjamin Franklin Reputation, as we know, is a delicate thing. It can take years to build up and a [...]
As if a crises isn’t bad enough, the aftermath can be equally tumultuous. It can take companies years to recover from financial loss and rebuild trust with stakeholders. The worst turn into a [...]
