How To Prep For A Media Interview
Remember studying for an exam and going over all the possible topics, prompts and trick questions that might pop up on the test? The same preparation should be applied if you want to ace a media [...]
Celebrity Endorsements 101
Celebrity partnerships have been in play for as long as most of us can remember. Whether we are clicking through channels, flipping through magazines or reading up on our favorite brands online, [...]
In Media, PR Campaigns, PR Resources & Tips, Public Relations, Public Relations Results, Thought Leadership
Posted The Art of Doing PR Without Customer References
During a recent webinar, a question was raised that seemed all too common: “We keep hearing that the press won’t write about us without a client reference. We are a fast innovating [...]
BAM Appoints Saramaya Penacho to Lead Health Tech Practice
BAM Communications has appointed Saramaya Penacho as director of our growing health tech practice. Penacho will lead our marketing and communications campaigns and team for clients in enterprise [...]
Set Sail As A Thought Leader
Thought leadership is like a captaining a boat. It requires navigation, control, and purpose. Many executives seek to be considered a thought leader in their industry, but they lack the vision [...]